Locally-Grown
Made in British Isles

The REAL SHETLAND 1.0

Regular price £295.00
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British made
Hand-finished
Chunky 5 gauge
100% Real Shetland Wool

Evocative and magical. Skills passed down through generations. Introducing a true Fair Isle. Made with 100% Shetland Wool, sourced exclusively from Shetland. Designed on the Fair Isle in collaboration with textile designer and Fair Isle resident, Marie Bruhat. With colours inspired by the abundant blues, greys and greens that dominate the Shetland landscape - a homage to the wild beauty of Shetland and the robust and resilient nature of this authentic Scottish wool. Hearty with a hint of heritage. A modern pullover made with 100% Real Shetland Wool. A subtly oversized fit, with dropped sleeves and a hem that drapes rather than grips. 

Due to the intricate nature of the stitching, our REAL SHETLAND collection, deliveries will be split into two batches. Batch 1 have been despatched. Batch 2 will be delivered after Christmas. Batches are decided on a first come first order basis - and we'll let you know asap if you fall into Batch 2. 

A classic oversize crew shape. Cocooning with a subtle drop shoulder. Chunky & warming.

Take your usual size for a fit as shown in the images. See the Size & Fit Guide above for more information.

This piece, crafted from 100% Shetland Wool is more fibrous and edgy than our Scottish-spun wool.

So while this wool has an inherent softness, it does have a little more kick to it than our smoother Scottish-spun yarn.

It's hard to explain, but there's something very special about this brilliant hardy textured Shetland wool fibre. It feels proper, something your grandparents would have worn. And a knit of which they would heartily have approved.

Where layered over our WEEKEND POLO or WEEKEND for luxurious layering.

Transparent and natural.

100% SHETLAND WOOL
Sourced from Shetland. A sheep renowned for its resilience and durability.

100% BRITISH SPUN
This Shetland Wool is spun at a family-run Mill in Yorkshire.

100% SCOTTISH-MADE
Knitted and hand-finished in Hawick, Scotland,

1 x ORGANIC COTTON BAG
To help you look after your knit and protect it when storing and travelling.

Less is best. Caring for 100% natural wool knitwear doesn't have to be complicated, we promise.

WASH LESS, AIR MORE
We recommend airing as the best way to look after your knit, with a hand wash in a basin (step away from the machine) every now and then. Read more about washing less and airing more. We believe in it so much that we even started a club.

MANAGING PILLING
Soft fibres are liable to pill to some extent, even when it's the best wools in the world. We recommend gently removing them with this specialist fabric shaver. It really is a game changer for keeping your knits in tip top condition.

Each knit comes with its own organic cotton storage bag and is shipped in boxes made from post-consumer waste in the UK.

- Free worldwide shipping on all orders of £300+.
- Order by 1pm for UK Next Day Delivery.
- Complimentary UK returns within 14 days.

For full delivery and return details click here.

A true Fair Isle

This design of this jumper echos the simplicity of our RELAXED and OVERSIZE jumpers. It has an easy, slightly boxier shape that skims the hips and bottom. 

The subtle drop sleeve and single rib neck trim give the jumper a modern flattering fit, while the chunky rib cuffs give it a cool masculine finish. 

A true Fair Isle, designed on Fair Isle. Each horizontal row unique with variations on colours and motifs. A reflection of the beautiful Shetland landscape. An authentic, yet modern take on this Scottish heritage piece.

Made from 100% Shetland Wool, this is the natural insulating feminine, and effortlessly cool and traditional piece you didn't know you needed.